Knocklogix vs Badger Maps
Badger Maps and Knocklogix solve different problems. Badger optimises a rep's route. Knocklogix owns the territory and the knock.
What Badger Maps is
Badger Maps is a route optimisation and mapping tool for outside sales reps, usually layered on top of a CRM you already run, such as Salesforce or HubSpot, rather than replacing it. It also has a genuine territory alignment feature that goes beyond simple route planning, worth knowing if you've written Badger off as just a mapping app.
Where Knocklogix fits differently
Knocklogix is built for a different job: canvassing territory ownership and door-level coverage, without needing a CRM already in place. Badger is very good at optimising the fastest route between stops for a rep already working a list. Knocklogix makes sure every street has one owner and every knock gets a result, which is a different problem to solve, not a better or worse version of the same one.
Side by side
| Knocklogix | Badger Maps | |
|---|---|---|
| Core job | Territory ownership and door-level coverage for canvassing | Route optimisation for reps already working a list |
| Needs an existing CRM? | No, runs standalone | Usually sits on top of Salesforce, HubSpot, or similar |
| Best at | One named owner per postcode, no double-knocks | Optimising the fastest driving route between stops |
| Trying it out | 14-day free trial, no card needed | 14-day free trial, or a free team pilot with an account manager |
Questions people ask
Isn't Badger Maps basically the same thing?
Not quite. Badger is a route planning and mapping tool that sits on top of a CRM you already run, usually Salesforce or HubSpot. Knocklogix is built for canvassing specifically: postcode ownership, a live knocksheet, and door-by-door results, without needing a CRM in place first.
Does Knocklogix do route optimisation like Badger?
No, and we're not trying to. Badger's core strength is optimising a rep's driving route between stops. Knocklogix is built around a different job: making sure every street has one owner and every knock gets a result. If route optimisation for reps already in a CRM is what you need, Badger may be the better fit.
Can I try Badger Maps for free too?
Yes. Badger offers a 14-day trial and a free team pilot, so trial availability isn't the real difference here. The actual question is whether you need a mapping layer on top of a CRM you already run, or a standalone platform built for canvassing territory and coverage.